The General Sales Manager for Pumps and Road Machinery leads the development and execution of sales strategies to achieve revenue and growth targets. This role involves managing a high-performing sales team, driving business development, building customer relationships, and ensuring superior customer satisfaction. The position requires expertise in the pumps and road machinery sector and a focus on market expansion and profitability.

1. Strategic Sales Leadership:

• Develop and implement comprehensive sales strategies tailored to the pumps and road machinery market.
• Establish annual sales targets, budgets, and key performance indicators (KPIs) to drive team performance and revenue growth.
• Analyze market trends, industry developments, and competitor activities to identify opportunities for market share expansion.

2. Team Management and Development:

• Recruit, train, mentor, and lead a results-oriented sales team.
• Set performance goals, track progress, and conduct regular performance evaluations.
• Foster a culture of collaboration, continuous learning, and high achievement.

3. Business Development:

• Identify, target, and secure new business opportunities to expand the customer base.
• Represent the company at industry events, trade shows, and conferences to promote products and establish industry partnerships.
• Build a robust pipeline of potential clients and projects through networking, referrals, and strategic partnerships.

4. Customer Relationship Management:

• Establish and maintain long-term relationships with key clients and stakeholders.
• Act as the primary escalation point for customer concerns, ensuring timely resolution and satisfaction.
• Deliver tailored solutions and proposals that address customer needs while maximizing profitability.

5. Sales Operations Management:

• Oversee the entire sales lifecycle, including lead generation, proposal development, contract negotiation, and closing deals.
• Monitor sales performance and prepare detailed reports, including forecasts, budgets, and performance analysis.
• Ensure all sales processes comply with company policies, industry standards, and legal requirements.

6. Market Intelligence and Innovation:

• Stay abreast of advancements in pumps and road machinery technologies and applications.
• Provide strategic recommendations to senior leadership on market opportunities, product improvements, and competitive positioning.

7. Financial and Compliance Oversight:

• Manage sales budgets and ensure profitability through effective pricing strategies.
• Ensure compliance with regulatory requirements, company policies, and ethical sales practices.

• Education: Bachelor’s degree in Business Administration, Engineering, Sales, Marketing, or a related field; A Master’s degree or additional certifications in sales management or relevant technical fields is an advantage.
• Minimum of 7 years in sales, with at least 3 years in a managerial role in the pumps or road machinery sector.
• Proven track record of exceeding sales targets and leading successful sales teams.
• Strong leadership, coaching, and team management abilities.
• Exceptional communication, negotiation, and relationship-building skills.
• Analytical mindset with the ability to use market data and trends to inform strategy.
• Proficiency in CRM software, sales analytics tools, and the Microsoft Office Suite.
• Technical understanding of pumps and road machinery is highly desirable.