Cork Wine Bar and Shop Inc. Maketing Officer

Marketing Officer

₱30-35K[Monthly]

On-site - TaguigFull-time1-3 Yrs ExpBachelor

Job Description

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Sales and MarketingBusiness IntelligenceBrandingBusiness AnalysisDigital MarketingBrand MarketingAdvertisingCampaign Performance MonitoringContent OperationMultimedia

Description

The Marketing Officer will be responsible for developing and executing marketing plans, building brand awareness, and driving customer engagement through digital, retail, and traditional channels.
The ideal candidate should have a passion for gourmet food, experience in food product marketing, and a deep understanding of consumer behavior within the culinary space.
Develop and implement comprehensive marketing strategies to promote the Jamon brand and increase market share.
Identify key market trends, customer segments, and competitor activities in the gourmet food industry.
Collaborate with sales, product development, and operations teams to ensure alignment between marketing efforts and business objectives.
Manage brand positioning and messaging to ensure a strong and cohesive identity across all platforms.
Develop compelling content, including product descriptions, promotional materials, and social media posts that align with the brand’s values.
Ensure consistent brand voice and visuals across marketing campaigns.
Oversee the company’s online presence, including website, social media channels, and e-commerce platforms.
Analyze digital marketing performance, optimize campaigns, and report on key metrics (e.g., ROI, click-through rates, customer acquisition costs).
Plan and execute new product launches and seasonal campaigns.
Develop partnerships with restaurants, gourmet food stores, and retailers to increase product availability and visibility.

Requirement

Bachelor’s degree in Marketing, Business, or a related field.
2-3 years of experience in marketing, preferably within the food and beverage industry or gourmet food segment.
An interest or background in gourmet food, particularly Jamon or similar artisanal products, is highly desirable.
Understanding of digital marketing strategies and tools.
Strong written and verbal communication skills.
Proficiency with analytics tools such as Google Analytics, social media insights, and email marketing platforms.
Familiarity with e-commerce and online sales strategies.

Jonna Castaneda

HR Assistant Receuitment ManagerCork Wine Bar and Shop Inc.

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Working Location

G/F, The W Fifth Avenue, H23X+8JV, 5th Ave, Taguig, Metro Manila, Philippines

Benefits

Employee Recognition and Rewards
Employee Recognition Program
Government Mandated Benefits
13th Month Pay, Pag-Ibig Fund, Paid Holidays, Philhealth, SSS/GSIS
Insurance Health & Wellness
Life Insurance, HMO
Perks Benefits
Free Meals
Professional Development
Job Training, Professional Development
Time Off & Leave
Sick Leave, Vacation Leave