1. Manage and oversee Casino Plus social media accounts including Facebook, Instagram, TikTok, X (Twitter), YouTube, and other emerging platforms.

2. Create and execute monthly social media content calendars aligned with marketing objectives and campaign launches.

3. Develop engaging captions, social copies, and content strategies tailored to each platform.

4. Plan, launch, monitor, and optimize paid social media advertisements, particularly on Meta platforms (Facebook & Instagram Ads).

5. Manage Meta Business Suite, Ads Manager, audience targeting, boosting strategies, retargeting, and campaign optimization.

6. Monitor social media trends, viral content, gaming culture, entertainment trends, and audience behavior.

7. Coordinate with designers, video editors, influencers, and multimedia producers for content production.

8. Handle community management including responding to comments, messages, and audience concerns professionally and promptly.

9. Analyze social media performance metrics and provide weekly/monthly reports with actionable insights and recommendations.

10. Assist in influencer partnerships, digital activations, and campaign executions.

11. Ensure all content aligns with brand identity, platform policies, and marketing objectives.

12. Knowledgeable of AI tools to improve content ideation, workflow efficiency, copy generation, analytics, and creative production.

13. Stay updated with emerging digital tools, AI-assisted content workflows, and advertising best practices.