The Content Writer works directly with international clients to produce compelling content, including ad copy, blogs, white papers, digital campaigns, video scripts, and other collateral for lead generation. You will function alongside a team of creatives from UI/UX, design, and video, to deliver content for marketing campaigns.
Note: Experience in B2B marketing is preferred, but not mandatory.
● Create high-quality business content for digital marketing campaigns
● Conduct interviews with business leaders to understand their interests and target pain points
● Think strategically to craft compelling messaging in line with campaign objectives
● Independently research business topics and create engaging content
● Think creatively to translate strategy into new content formats across different channels
● Work closely with content specialists and marketers to streamline processes and develop impactful content
● Work with the design team for cross-platform content production
● Analyze campaign data to assist with content strategy
Portfolio Requirements
● Long-form content samples (blogs, publications, whitepapers, case studies)
● Short-form content samples (email copy, social media copy)
● Other content samples (editorial calendars, publishing calendars, video scripts, marketing presentations, content strategy presentations)
Coleen Crisostomo
HR OfficerStraightArrow Corporation
Active this week
5th, StraightArrow Corporation. Level 5 Silver City 1 Annex, Central Avenue, Ortigas East, Pasig, 1604 Metro Manila, Philippines
13th Month Pay, Pag-Ibig Fund, Philhealth, SSS/GSIS
HMO
Company Equipment, Sleeping Quarters
Special Leave for Women, Vacation Leave
Posted on 13 November 2024
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