The Senior Writer will work directly with our international clients to produce high-quality B2B content for digital marketing campaigns. You will be able to manage clients effectively and collaborate with a team of creatives for cross-platform content production and campaign delivery. Experience in B2B marketing is preferred, but not mandatory.

• Independently develop, research, and produce high-quality B2B content including ad copy, blogs, white papers, digital campaigns, video scripts, and other collateral for lead generation
• Complete audits of client content libraries and provide recommendations on TOFU, MOFU, and BOFU assets in line with campaign and client objectives
• Communicate with CEOs, CMOs, and other business leaders and SMEs to understand their interests and execute on target pain points in all messaging
• Work with client stakeholders to develop and execute on digital content marketing strategy for global technology businesses, including personas, brand voice and tone guidelines, amarketing,

• 7 to 10 years of professional writing experience (attachments and/or links to published articles and long-form writing are required)
• Bachelor’s degree or post-graduate diploma in marketing, business, journalism (a background in business journalism is a big plus), OR equivalent
• Demonstrated ability to write clear, concise, conversational, grammatically correct, and factually accurate content
• Significant experience making complex concepts easily understood and remembered
• Ability to think creatively and strategically about content
• Expertise in content marketing and demand generation
• Familiarity and understanding of business and technology
• Great research and organizational capabilities
• Ability to learn quickly and adapt to changing needs
• Ability to onboard and train new writers effectively
• Strong quality control and feedback skills to maintain writing standards
• Bachelor’s degree preferably in Psychology, Advertising, Humanities, Journalism, Mass
• Communications, Marketing, Business Administration, and other related courses.

Portfolio Requirements

• Long-form content samples (blogs, publications, whitepapers, case studies)
• Short-form content samples (email copy, social media copy)
• Other content samples (editorial calendars, publishing calendars, video scripts, marketing presentations, content strategy presentations)