Key Responsibilities

Website and Ecommerce Management

• Manage and Optimize Website: Oversee the day-to-day operations of our SMEG's own ecommerce website, ensuring it functions seamlessly and effectively.
• Product Updates: Regularly update the website with new products, ensuring all product information, images, and descriptions are accurate and up-to-date.
• Performance Tracking: Monitor website performance, analyze data, and implement strategies to enhance user experience and drive conversions.

Third-Party Ecommerce Platforms

• Platform Management: Manage our presence on third-party ecommerce channels such as Lazada, Shopee, Zalora, and Trunc.
• Campaign Participation: Participate in various platform-specific campaigns, leveraging opportunities to increase visibility and sales.
• Marketing Advisement: Provide insights and recommendations for marketing activities on these platforms to maximize reach and engagement.

Optimization and Strategy

• Data Analysis: Analyze sales data, customer feedback, and market trends to inform strategy and identify opportunities for growth.
• Performance Goals: Set and achieve performance targets for all ecommerce channels and digital marketing campaigns, focusing on sales growth, customer acquisition, and retention.
• Tech Awareness: Stay updated on the latest ecommerce and digital marketing trends, tools, and technologies to keep our digital presence competitive.

• Education: Bachelor's degree in Marketing, Business, Information Technology, or related field.
• Experience: Proven experience in ecommerce management, preferably within the consumer goods sector.
• Skills: Strong understanding of ecommerce platforms (Lazada, Shopee, Zalora, Trunc), website management, SEO, SEM, social media, and digital marketing.
• Technical Proficiency: Familiarity with website analytics tools (e.g., Google Analytics) and ecommerce software.
• Analytical Ability: Excellent analytical skills to interpret data and derive actionable insights.
• Communication: Strong verbal and written communication skills for effective collaboration and advisement.

Personal Attributes

• Detail-Oriented: Meticulous in managing product details, website content, and digital campaigns.
• Proactive: Takes initiative in identifying opportunities and solving problems.
• Collaborative: Works well with cross-functional teams and external partners.
• Results-Driven: Focused on achieving targets and driving performance improvements.