Social Media Manager

HR Spectacles

₱25-40K[Monthly]
Hybrid - Makati3-5 Yrs ExpBachelorFull-time
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Job Description

Project ManagementMarketingHubspotSEOSocial MediaWriting

Description

The Social Media Editor is responsible for managing and curating content across all social media platforms for our high-end lifestyle fashion magazine. This role demands a creative and strategic thinker who can elevate the brand’s digital presence while maintaining the luxury and sophistication our readers expect. The ideal candidate has a deep understanding of fashion, luxury lifestyle, and the latest trends in social media, paired with excellent writing and visual storytelling skills.


Content Creation:

  • Develop, plan, and execute social media strategies that align with the magazine's brand identity and editorial calendar.
  • Create, curate, and manage high-quality, engaging content (images, videos, graphics) for all social media channels, including Instagram, Facebook, Twitter, Pinterest, and TikTok.
  • Write compelling and brand-appropriate captions, headlines, and social copy that resonate with the target audience.


Brand Management:

  • Ensure consistency in voice, style, and messaging across all social media platforms.
  • Work closely with the editorial and creative teams to align social media content with ongoing campaigns and themes.
  • Monitor and respond to social media interactions, maintaining the brand's tone and voice.


Analytics & Reporting:

  • Track and analyze performance metrics (engagement, reach, conversion rates) for all social media channels.
  • Prepare regular reports on social media performance, providing insights and recommendations for improvement.
  • Utilize social media analytics tools to identify trends and optimize content strategies.


Audience Growth & Engagement:

  • Develop strategies to increase followers and engagement on all social media platforms.
  • Collaborate with influencers, fashion bloggers, and brand partners to amplify reach and engagement.
  • Innovate and implement new ways to engage with the audience, including live events, giveaways, and interactive content.


Trends & Innovations:

  • Stay updated on the latest social media trends, tools, and platform changes to ensure the brand remains at the forefront of digital innovation.
  • Experiment with new content formats and technologies (e.g., AR filters, social commerce) to enhance the brand’s social media presence.

Requirements

  • 3-5 years of experience in social media management, preferably within the fashion or lifestyle industry.
  • Exceptional writing, editing, and proofreading skills.
  • Strong visual storytelling ability, with experience in photography and graphic design.
  • Proficiency in social media management tools (e.g., Hootsuite, Sprout Social) and analytics platforms.
  • In-depth knowledge of social media platforms, algorithms, and best practices.
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HR Spectacles

RecruiterHR Spectacles

High response rate

Working Location

Makati. Makati, Metro Manila, Philippines

Posted on 20 December 2024

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