• Plan, schedule, and manage day-to-day social media content on all platforms

• Execute content calendars aligned with campaigns and product launches

• Write captions and maintain a consistent brand voice

• Monitor engagement, messages, and community interactions

• Track performance metrics and optimize content strategy

• Coordinate with creatives for content production (photo, video, design)

• Stay updated on trends and platform developments

• Support influencer collaborations and partnerships

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field

• Experience managing social media accounts for a brand

• Strong understanding of Instagram, TikTok, and digital content trends

• Good copywriting and communication skills

• Analytical mindset with ability to interpret data and insights

• Highly organized and proactive

• Experience in fashion, retail, or e-commerce is an advantage