Sales and Business Development:

o   Identify potential customers and market opportunities for Cummins Generators.

o   Develop and implement sales strategies to achieve or exceed targets.

o   Maintain a pipeline of leads and ensure timely follow-ups.

6.2 Product Knowledge and Presentation:

o   Demonstrate detailed knowledge of Cummins Generators, including features, benefits, and applications.

o   Conduct product presentations and technical demonstrations tailored to client needs.

 Customer Relationship Management:

o   Build and maintain strong relationships with clients to ensure repeat business and referrals.

o   Address client queries, provide solutions, and ensure timely after-sales support.

 Market Research and Analysis:

o   Monitor market trends, competitor activities, and customer needs.

o   Provide feedback to the management team for product and service improvements.

Negotiation and Closing:

o   Prepare and deliver competitive quotes and proposals.

o   Negotiate terms and conditions to close sales effectively.

Reporting and Documentation:

o   Maintain accurate sales records and prepare reports on sales activities and performance.

o   Update the CRM system with all client interactions and progress.