Responsibilities:

• Creates clear, engaging copy for multi-channel marketing efforts including digital platforms, social media, email campaigns, SMS, and other promotional materials

• Develops written content for long-form marketing assets such as articles, reports, webinars, leadership communications, and sales support materials

• Works closely with creative, marketing, and campaign teams to maintain consistent messaging across different audience segments

• Simplifies complex product or technical information into easy-to-understand content while following required accuracy and accessibility standards

• Assists in content review and quality checks to ensure clarity, correctness, and alignment with guidelines

• Applies SEO principles to improve content visibility and performance in search channels

• Uses data insights and performance feedback to refine and improve future content output

• Familiar with AI-assisted writing tools and incorporates them into drafting and editing workflows when needed

Qualification:

• 3–5+ years of experience in copywriting or content development in marketing, advertising, or related industries

• Strong portfolio of writing across digital, social, email, and print formats

• Excellent writing, editing, and proofreading skills with attention to tone and consistency

• Experience working with content teams and managing multiple deadlines in a fast-paced environment

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field preferred