Marketing Specialist

₱20-25K[Monthly]
On-site - MandaluyongFull-time1-3 Yrs ExpBachelor
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Job Description

MarketingResearchSocial MediaTeam ManagementBranding

Description

Job Highlights:

  • Work-Life Balance / Working Culture
  • Career Growth
  • Learning different aspects of the business
  • Free monthly Skincare Products and Supplements
  • Free Birthday Cakes for monthly celebrants
  • 15 days' Vacation Leaves, 15 days' Sick Leaves (convertible to cash), and Bereavement Leaves
  • Anniversary and Referral Bonuses
  • Health Insurance with Dental and Mental Health Coverage


Job Responsibilities:


Brand Management

  • Work in collaboration with the brand marketing manager, other line managers and, sales & marketing director, and respective teams to develop 360-degree marketing campaigns that involve; trade marketing, brand marketing, e-commerce, and other teams in line with business objectives across different channels, while being mindful of allocated budgets and timelines.
  • Study and analyze market trends, demographics, competitor products, and other relevant information to design or adjust brand strategies – including the creation and updating of regular brand status reports.
  • Create decks and other visual materials that illustrate various campaigns.
  • Perform and review analysis on the health of our brands, including the success of our brand marketing campaigns.
  • Develop and Execute campaign plans and content outputs for assigned products, brand, or segments thereof, including brand presentations, in-store/sales promotions, activation programs, digital marketing initiatives pricing, and other implementation strategies.
  • Effectively & efficiently manage cross-functional campaign projects, ensuring effective collaboration and coordination while adhering to budget constraints and project schedules.
  • Develops brand and business-building insights founded on a holistic understanding of consumers across channels and categories to be used in combination with shopper and customer insights.
  • Initiates out-of-the-box ideas and campaigns that would help strengthen brand awareness, equity, and integrity.
  • Ensures consumer centricity in all brand-related activities.
  • Coordinates with external suppliers to execute campaigns based on what’s needed
  • Contributes to the development of strong and functionally aligned brand plans; execution; tracks and monitors impact on brand performance and brand health.


Social Media Management

  • Develop and execute comprehensive social media marketing strategies together with digital marketing to promote our brand and products.
  • Create high-quality, visually appealing content for social media posts, including graphics, videos, and written copy.
  • Manage our social media accounts (e.g., Facebook, Instagram, Twitter) and regularly update content to maintain a strong online presence.
  • Monitor social media channels for customer inquiries, comments, and feedback, and respond promptly and professionally to address customer needs and concerns.
  • Drive engagement and interaction with our target audience through creative and interactive social media campaigns and contests.


Community Management

  • Crafting clear and well-written messages quickly. Deliver copy/communications that are actionable, engaging, influence behavior, and move metrics.
  • Create and implement social media strategies to increase community engagement & followers.
  • Work with the marketing, creative, and customer experience teams to create high-quality, engaging, relevant, and timely content.
  • Responding and interacting with community member’s inquiries & comments promptly to keep the community engaged and thriving.
  • Perform other duties as may be assigned by the Head from time to time.

Requirement

  • Candidate must possess a Bachelor’s degree in Marketing, Communications, Business Administration, Advertising, or any related course.
  • With at least 1-2 years’ experience in Digital Marketing, Brand marketing management, or any related field is required.
  • Excellent project management, marketing, and administrative software skills.
  • Must be familiar on how to evaluate market research and consumer behavior, as well as the entire marketing mix.
  • Demonstrate a level of proficiency in the complexity of social media, writing, project management, and in creating dynamic content.
  • Possess excellent interpersonal skills and communication skills.
  • Computer literate with a high degree of proficiency in the Microsoft Office Suite of products including Word, Excel, PowerPoint, and Outlook.
  • Love for beauty and skincare is a plus!

Danice Cabelin

Biocostech Philippines CorpHR Generalist

Active today

Working Location

Biocostech Philippines Corporation, BIC Building, 48 Kanlaon, Mandaluyong, 1550 Kalakhang Maynila, Philippines

Benefits

  • Government Mandated Benefits

    13th Month Pay, Employee Loan, Pag-Ibig Fund, Paid Holidays, Philhealth, SSS/GSIS

  • Insurance Health & Wellness

    Dental Insurance, Health Insurance, Mental Insurance, HMO

  • Perks Benefits

    Company Equipment, Employee Discount, Open Workspace, Parking Space

  • Professional Development

    Apprenticeship Program

  • Time Off & Leave

    Bereavement Leave, Maternity & Paternity Leave, Sick Leave, Solo Parent Leave, Vacation Leave

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Posted on 22 August 2024

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