About the Role

The ideal candidate will be responsible for driving revenue growth, brand visibility, and customer engagement across C&E Bookshop stores, online retail platforms, digital solutions e-commerce, and B2B digital channels - including the C&E ALS B2B customer portal.

This role ensures a seamless omnichannel experience across B2C and B2B touchpoints, with a strong focus on building, activating, and optimizing the B2B digital ecosystem - enabling institutions to easily discover, evaluate, and procure C&E ALS solutions.

Key responsibilities

• Retail & Omnichannel Marketing Strategy
• Store Traffic & Conversion Optimization
• E-Commerce & Digital Retail Growth
• B2B Portal Development, Adoption & Marketing
• B2B Digital Channels & Lead Enablement
• B2B User Registration, Communications & Coordination
• Campaign Execution & Performance Management
• Promotions, Partnerships & Activations
• Customer Insights & Data-Driven Marketing
• Cross-Functional Collaboration

Qualifications

Bachelor's degree in Marketing, Business, or related field.

With 4+ years of experience in Retail Marketing and E-commerce

B2B digital marketing or platform-based marketing