• Develops and executes marketing plans for assigned major brands which include brand and product positioning, marketing communication, and media mix.
• Evaluates the effectiveness of all marketing and digital activities in relation to business objectives and identifies reasons for success or failure.
• Regularly tracks and reviews analysis on sales and marketing data gathered and recommends appropriate action plans.
• Conceptualizes new product offerings, promos, and ads creation to boost sales.
• Regularly seeks field input on program evaluation, market conditions, consumer insights, and competitive activities for developing marketing strategies.
• Conducts analysis and periodical review of brands, competitive landscape, and consumer trends to develop programs that enhance the brand’s equity and marketplace performance
• Studies new possible channels and markets.
• Manages digital marketing.
• Manages marketing budgets. Submits post-campaign evaluation and expense reports.
• Manages performance of team members and ensures the implementation of developmental plans.
• Executes other marketing-related duties, as required.

QUALIFICATIONS:

• Graduate of Business Administration, Marketing, or any related courses.
• At least 3years experience as marketing manager.
• Experience with lead generations, running campaigns, building channels
• Good communication-written and oral skills.
• Proficient with the use of MS Office Products such as Outlook, Powerpoint, Canva and etc.
• Must have integrity, dedication, accountability and strong work ethic.
• Ability to work autonomously within a fast-paced and growing company
• Amenable to work ONSITE – Tektite, Pasig