KOL Specialist

1. Creator Connection

• Recruiting, retaining, and helping creators grow up with the brand.
• Cascade and carry-out the benefit mechanism and growth program to incentivize better performance and revenue growth at scale.
• Conduct day-to-day conversations directly with creators to materialize and iterate strategic programs to deliver business results.
• Provide additional support to creators for their needs related to content and platform guidelines.

2. Track and manage creator performance at scale to increase creator revenue.

• Collaborate with internal and cross-functional teams to carry out brand campaigns through creators under management.
• Monitor/track results metrics for creator growth and performance
• Help collect information for the content education program with practical tips and know-how about how to produce better-quality and better-engagement content.
• Conduct training to creators on tips and know-how for better content, leveraging different tools and social platforms

Job Requirements

• Bachelor's degree in Marketing, Communication, HR or any related course is a must
• Experience with Influencer Marketing or KOL management/handling
• Candidates who are used to working with different stakeholders, and familiar with E-commerce platforms (specially TikTok) are preferred.
• Candidates who are sensitive to cultural trends, possess a good understanding of the content industry, creator economy and business acumen in newly emerged industries are preferred.
• Professional, patient, and skillful communication with talents/influencers.
• Result-oriented and data-driven operation.
• Proficient in both verbal and written English.