Digital Strategy & Campaign Management:

• Develop and implement digital marketing strategies, especially using Meta-Facebook ads.

• Plan and manage multi-channel campaigns (social media, email, content, Google Ads).

• Optimize campaigns for lead generation within the SME and asset finance space.

Automation & CRM Integration:

• Create marketing automation workflows for lead nurturing and client onboarding using tools like Zapier and ActivePipe.

• Manage email marketing and SMS automation integrated with CRM systems.

Content Creation & Social Media Management:

• Collaborate on engaging social media content for Facebook, Instagram, and LinkedIn.

• Drive brand awareness through high-quality content.

SEO, SEM & Google Ads:

• Implement SEO strategies to improve website traffic.

• Manage Google Ads campaigns for targeted lead generation.

Analytics & Reporting:

• Monitor campaign performance metrics and provide regular reports with insights for improvement.

• Post-Settlement Engagement:

• Set up automations for client reviews and ongoing relationship management.

• Proven experience as a Digital Marketing Manager or similar role.

• High-level competency with Meta-Facebook Ads, with experience in asset finance or SME finance preferred.

• Familiarity with Zapier, ActivePipe, and other marketing automation tools.

• Strong understanding of digital marketing channels, CRM systems, and audience targeting strategies.

• Excellent analytical skills, with the ability to translate data into actionable strategies.

• Experience with social media management, content creation, and Google Ads campaigns.

• Strong communication and project management skills.

Education & Experience:

• A Bachelor's degree in Marketing, Business, or a related field is desirable.

• Minimum 3 years of experience in digital marketing, particularly in lead generation, automation, and campaign management.

Additional Requirement: Please have a portfolio of your work ready to bring with you if you are requested for an interview.

Nice to Haves

• Experience in the asset finance industry, particularly in SME truck and equipment lending.

• Proven track record in lead generation through social media and Google channels.

Home Office Requirements

Please only apply for this role if you have the following home office requirements:

· Perfectly working headset and webcam

· Stable internet connection of at least 5 Mbps to 15 Mbps

· Up to date computer system with a minimum of Windows 8 or Mac OS X

· Quiet room with no distractions or background noises

· A backup plan if the power goes out or if your internet connection becomes unstable during your shift

Only applicants meeting the strict criteria above will be contacted.