Digital Marketing Manager

₱50-65K[Monthly]
On-site - AngelesFull-time3-5 Yrs ExpBachelor
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Job Description

Digital Marketing

Description

This is a fantastic opportunity to join a highly regarded BPO located in Clark Development Corporation, Philippines.


PeerWealth Corp is an established boutique BPO, servicing Australian clients. Ongoing expansion has crafted an exciting job opening to join our growing ranks.


About Client:

Touch Biotechnology is one of the leading manufacturers and developers of advanced antimicrobial protection solutions and rapid in-vitro antigen tests. It is dedicated to developing solutions that are evidently effective, and continually demonstrates a commitment to building products that have a positive impact on human lives, while remaining socially and environmentally responsible.


Key Responsibilities:

Social Media Management:

  • Oversee the brand's social media accounts, crafting and scheduling engaging content.
  • Manage influencer partnerships to amplify brand presence and reach audiences.
  • Analyse social media metrics to guide content strategy and engagement efforts.

PPC Advertisements:

  • Create and optimize pay-per-click (PPC) advertising campaigns across Google and various social media platforms.
  • Manage budgets and bids for PPC campaigns to ensure efficient ad spend.
  • Monitor and report on campaign performance, adjusting strategies as needed.

SEO and Digital PR:

  • Implement SEO strategies to improve organic search rankings and visibility.
  • Conduct on-page and off-page optimization, including keyword research and link-building.
  • Collaborate with other teams to create digital PR initiatives that enhance brand reputation.
  • Develop and implement contents, blog, articles for websites and digital platforms.

Marketplace Management:

  • Manage product listings and promotional strategies on e-commerce platforms like TouchBio website, Amazon and eBay.
  • Identify and leverage new marketplace opportunities to increase sales and brand exposure.
  • Collaborate with supply chain and logistics team to ensure smooth marketplace operation.

Lead Generation:

  • Develop and execute digital strategies for lead generation through digital channels like landing page, email marketing, forms.
  • Utilise platforms such as Hubspot ,Mailchimp or ClickSend for campaign automation and tracking.
  • Analyse lead generation data to refine tactics and improve return on investment (ROI).

Requirements

  • Bachelor’s degree in marketing, Communications, or a related field.
  • Proven experience in digital marketing, with a focus on PPC, SEO, and social media management.
  • Experience with e-commerce marketplace management and digital lead generation.
  • Proficiency in Google AdWords, Google Analytics, and other PPC platforms
  • Strong understanding of SEO principles and experience with SEO tools (e.g., SEMrush, Moz, Ahrefs).
  • Experience with social media management and analytics tools.
  • Familiarity with email marketing platforms (e.g., HubSpot, Mailchimp) and automation software
  • Ability to analyze data and metrics to make data-driven decisions
  • Ability to produce engaging content for various digital platforms.
  • Excellent written and verbal communication skills.
  • Proficiency in English is mandatory, and additional language skills may be advantageous depending on the geographic focus of the marketing efforts

Josel Montero

Touch BiotechnologyOffice Manager

Active today

Working Location

Clark Center. Jose Abad Santos Ave, Clark Freeport, Zone, Pampanga, Philippines

Benefits

  • Government Mandated Benefits

    13th Month Pay, Pag-Ibig Fund, Philhealth, SSS/GSIS

  • Insurance Health & Wellness

    Health Insurance

  • Others

    Company Social Events

  • Perks Benefits

    Annual Company Trip

  • Time Off & Leave

    Compassionate Leave, Maternity & Paternity Leave

Read More

Posted on 24 September 2024

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