Job Qualification

• Must be knowledgeable in digital marketing, particularly social media platforms such as Meta, Google, TikTok, etc.
• Must be experienced in placing digital performance ads and strategizing digital media plans through platforms Meta / TikTok / Google.
• Must be experienced and aware of digital content creation for a brand / entity for at least 3 years.
• Multimedia / Digital Editing Skills using Adobe / Canva / Capcut is preferred.

Job Description

Digital Strategy & Campaign Management

• Launch Coordination: Lead the digital rollout for new smartphone models, ensuring technical specs, promotional videos, and pre-order links are live and accurate.
• Media Planning: Oversee budgets for paid digital advertising (SEM, Social Ads, Programmatic) and monitor ROI.
• Platform Management: Supervise the maintenance of the official brand website and official stores on e-commerce platforms (e.g., Lazada, Shopee, or Amazon).

Social Ecosystem & Content

• Social Ecosystem: Manage the content calendar for platforms like Meta (Facebook, Instagram), TikTok, YouTube, X, and others, ensuring the tone aligns with the brand's identity and campaigns.
• Content Aggregation: Coordinate with KOL and Community team in generating organic and authentic content for HONOR Philippines to drive better loyalty and likes towards the brand.
• Partner Management: Ensure 3rd Party industry partners (Brands and Sales) are updated and can post about promoting HONOR and participate.

Analytics & Insights

• Performance Tracking: Analyze web traffic, click-through rates (CTR), and conversion funnels to optimize the digital customer journey.
• Market Intelligence: Monitor competitors' digital moves and emerging tech trends (e.g., AI features, foldable screen trends) to pivot strategies.