Duties and Responsibilities:

1. Creative Strategy & Conceptualization

• Lead the brainstorming and development of original, "big idea" concepts for 360-degree advertising campaigns.
• Act as the primary guardian for client brand identities, ensuring all visual and written content is consistent and on-brand.
• Confidently pitch creative directions and mockups to clients, explaining the strategic reasoning behind design choices.

2. Team Leadership & Workflow

• Direct and mentor a team of designers, multimedia artists, and copywriters, providing clear creative direction and constructive feedback.
• Assign projects based on team strengths and manage production schedules to ensure all agency deadlines are met.
• Work closely with Account Managers to ensure creative outputs align with client expectations and budget constraints.
• Review and sign off on all creative assets (graphics, videos, and layouts) to ensure technical accuracy and aesthetic quality before publication or printing.
• Stay current with industry trends in the Adobe Creative Suite, typography, and motion graphics to guide the team on the latest execution techniques.
• Coordinate with external production houses and printers to ensure the final physical or digital assets are produced perfectly.

Qualifications:

• Bachelor's degree in Design, Marketing, Communications, or related field
• 5-8 years of experience in creative role, with at least 2 years in leadership capacity
• Strong portfolio demonstrating conceptual thinking and executional range proficiency in Adobe Creative Suite (Photoshop, Illustrator, in design)
• Experience working with or managing external agencies and production vendors
• Proven ability to lead and develop a team of creatives excellent communication and presentation skills strong understanding of brand identity and visual system.
• Ability to manage multiple projects and deadline in a fast paced environment
• Experience collaborating with cross- functionional teams including marketing, product and brand management experience
• Knowledge of digital, social and content production workflows