Key Responsibilities

1. Account Management & Client Relations

• Serve as the main point of contact for key client brands, maintaining strong, long-term relationships and high satisfaction levels.
• Lead regular client alignment meetings, strategy sessions, and performance reviews (weekly/monthly/quarterly).
• Deeply understand client goals and translate them into actionable e-commerce growth strategies.

2. Sales Strategy & E-Commerce Operations

• Plan and execute end-to-end promotional campaigns, platform mega-sales (e.g., 9.9, 11.11, 12.12), and pay-day sales.
• Monitor daily, weekly, and monthly Gross Merchandise Value (GMV) targets and store performance metrics.
• Collaborate with marketing, creative, and live-streaming teams to ensure product listings, store design, and campaign assets are optimized for high conversion.

3. Data Analysis & Performance Reporting

• Track, analyze, and report on key metrics including conversion rates, average order value (AOV), traffic sources, and return on ad spend (ROAS).
• Identify market trends, customer buying behaviors, and competitor activities to adjust account strategies proactively.
• Provide data-driven insights and actionable recommendations to management and clients.

4. Cross-Functional Collaboration

• Work closely with internal teams (Creator/KOL Specialists, Live Host Trainers, and Content Creators) to align affiliate marketing and live-stream efforts with store sales goals.
• Coordinate with inventory, fulfillment, and finance teams to ensure smooth product supply, pricing accuracy, and billing compliance.

Qualifications & Requirements

• Experience: 2–4+ years of hands-on experience in e-commerce account management, brand management, or digital agency environments.
• Platform Knowledge: Proven expertise in managing brands on major e-commerce platforms (TikTok Shop, Shopee, Lazada, or Shopify). Experience with live-stream e-commerce (MCN/KOL ecosystem) is a strong plus.
• Skills:
• Strong project management, negotiation, and account-handling skills.
• Solid understanding of digital marketing, e-commerce sales funnels, and inventory forecasting.
• Advanced analytical skills with proficiency in Excel/Google Sheets and platform analytics dashboards.
• Communication: Excellent verbal and written communication skills; comfortable presenting performance reports to high-level stakeholders.
• Mindset: Proactive, target-driven, organized, and capable of thriving in a fast-paced environment.