About Company
About My Derma Dream
My Derma Dream is a fast-growing, 8-figure direct-to-consumer (DTC) skincare and beauty company founded in 2021 by Wouter Akika. Built on the belief that everyone deserves to feel confident in their own skin, our mission is to help people fall in love with their skin again by making skincare the most fun, easy, and powerful part of their daily routine.
More than just a skincare company, My Derma Dream is building a global portfolio of category-leading beauty brands that deliver exceptional products, transformative customer experiences, and lasting impact. Our goal is to create brands that customers genuinely trust and love while continuously innovating to meet the evolving needs of consumers around the world.
Our long-term vision is to grow our portfolio from successful 8-figure direct-to-consumer brands into 9-figure omnichannel brands, expanding across multiple sales channels while maintaining the highest standards of quality, integrity, and customer experience. We aspire to become one of the world's largest e-commerce groups by providing exceptional products and service to billions of people globally.
We believe sustainable growth is built on strong values, scalable systems, and a relentless commitment to continuous improvement. Every decision we make is guided by our commitment to serving our customers, empowering our team, and building a business designed for long-term success.
Our Mission
To grow our brands from 8-figure DTC e-commerce brands into 9-figure omnichannel brands with high business integrity and a loyal customer following.
Our Vision
To become the largest e-commerce group in the world by providing exceptional products and service to 7 billion people across the globe.
Our Strategy
To build our brands from the ground up with values and systems that drive sustainable, holistic growth while empowering both our customers and our team.
Our Core Values
#1 Customer Obsession
Our customers are at the center of everything we do. We strive to exceed expectations by delivering exceptional products, outstanding service, and memorable experiences that build lifelong loyalty.
#2 Always Accountable
We take ownership of our actions, commitments, and results. We solve problems proactively, communicate transparently, and hold ourselves to the highest standards of responsibility.
#3 Money Matters
We treat every dollar as an investment in our future. We make thoughtful, data-driven decisions that maximize value, promote profitability, and support sustainable business growth.
#4 Powerful Products
We are committed to creating effective, high-quality skincare solutions that genuinely improve our customers' lives. Every product we develop is driven by innovation, performance, and trust.
#5 Empowering Education
We believe informed customers make confident decisions. Through education, guidance, and transparency, we empower people to understand their skin and build routines that help them look and feel their best.
At My Derma Dream, we're more than an e-commerce company—we're building a high-performance, values-driven organization where ambitious people can grow their careers while helping millions of customers achieve healthier skin and greater confidence. If you're passionate about excellence, ownership, innovation, and making a meaningful impact, you'll thrive as part of our team.
