“We nurture our customer’s for life.” LYR Group of Companies wants to capture emerging business opportunities. It will open additional branches in General Santos City and Marvel South Cotabato. After 5 years it plans to open branches in Visayas and Luzon. The LYR chain of businesses known today started with a very humble beginning in 1983. It was founded by Lorenzo Y. Rubinos Sr.,a self-made man, visionary and a strong-willed entrepreneur. With a very meager starting capital of P9,000, LYR started a small home-based furniture business. Lots of hard work, creativity, dedication, discipline, perseverance and strong determination to succeed are his significant qualities that enabled him to sell thousands of furnitures all over Tagum and the neighboring areas. In 1989 LYR Marketing started selling quality appliances and small items alongside with furnitures. L Leader In Offering Comfort And Satisfaction To Our Customers Through Quality Products And Services At Reasonable Price. Y Yearning To Create A Difference In The Quality Of Life Of Our Employees And Salesforce And Strive To Be The Best Model Of The Community. R Responsible In Everything We Do To Help Communities And Protect Our Environment.